LITTLETON, Colo.--(BUSINESS WIRE)--July 19, 1999--
JVC, EchoStar and McDonald's Restaurants Team Up to Offer Prize
Giveaway to Promote Disney's Inspector Gadget
EchoStar Communications Corporation (NASDAQ: DISH, DISHP), JVC
and McDonald's® (NYSE: MCD) are excited to announce today that DISH
Network™ and JVC are offering McDonald's customers the opportunity
to win a JVC Digital-VHS satellite entertainment system, including a
full year of premium DISH Network programming (some geographic
restrictions apply) and a professional installation during a promotion
at McDonald's from July 16 - Aug. 12, 1999, tied to the release of
Walt Disney Pictures' Inspector Gadget.
McDonald's customers have the opportunity to play McDonald's "QPC
Code Name Game™" to win one of 40 complete JVC satellite
entertainment systems with DISH Network programming by collecting the
letters "J," "V" and "C" found on separate McDonald's game stamps.
McDonald's game stamps will be available to all McDonald's customers
who order any of the following: Quarter Pounder® with Cheese, Double
Quarter Pounder® with Cheese, Large Drink, Large Fries, Super
Size® Fries or Hash Browns; and without a purchase by mail.
"EchoStar is extremely excited to offer McDonald's customers the
opportunity to win a complete home theater satellite TV system," said
Mary Peterson, vice president of Marketing and Creative Services at
EchoStar. "And the winners get the complete package: the Ultimate Home
Entertainment System, including a state-of-the-art digital video VHS
recorder and built-in DISH Network satellite receiver, as well as the
best DISH Network programming offering hundreds of channels of movies
and popular programs."
"We are happy to bring EchoStar into this exciting promotion to
support our D-VHS Digital VCR," said Kevin Gordon, Manager of
Corporate Advertising and Promotions at JVC. "Our revolutionary
digital VCR works in conjunction with the outstanding satellite
programming offered by DISH Network, so bringing them on-board as a
part of the prize was a natural choice."
JVC, headquartered in Wayne, New Jersey, is a leading consumer
electronics manufacturer. The company distributes a complete line of
video and audio equipment including camcorders, VCR's, color
televisions, home and portable audio equipment, mobile audio and blank
tapes. For more information on JVC consumer products, contact Nancy
Fleming Bird or Arlene Rupp at 973-315-5000 or visit JVC's web site at
McDonald's is the world's largest global foodservice retailer,
with nearly 25,000 restaurants serving more than 40 million people
each day in 115 countries. Approximately 85 percent of McDonald's U.S.
restaurants are owned and operated by independent franchisees.
EchoStar Communications Corp., includes three interrelated
-- DISH Network™ is EchoStar's state-of-the-art DBS system that offers customers over 300 channels of digital video and CD-quality audio programming, fully MPEG-2/DVB compliant hardware and installation.
-- EchoStar Technologies Corporation (ETC), designs, manufactures and distributes DBS set-top boxes, antennas and other digital equipment for DISH Network and various international customers that include ExpressVu Canada and Telefonica's Via Digital system in Spain. ETC also provides uplink-center design, construction oversight and project-integration services for customers internationally.
-- Satellite Services provides the delivery of video, audio and data services to business television customers and other satellite users. These services include satellite uplink, satellite transponder space-usage and other services. Satellite Services also administers SKY VISTA, a direct broadcast satellite service offering up to 27 channels of popular digital satellite television programming to viewers in Alaska, Hawaii, Puerto Rico and the U.S. territories in the Caribbean.
DISH Network currently serves approximately 2.6 million
customers. DISH Network is a trademark of EchoStar Communications
Corporation. DISH Network is located on the Internet at:
CONTACT: EchoStar Communications Corporation Judianne Atencio Director of Communications 303/723-2010 e-mail: firstname.lastname@example.org or Marc Lumpkin Communications Manager 303/723-2020 email@example.com